#1
ZerodhaBoth models
#2
Angel OneBoth models
#3
UpstoxBoth models
When investors ask ChatGPT and Claude which broker to choose, these are the firms they hear about. 36 of 49 brokers tracked were named at least once.
Share of AI answers about choosing a broker that name each firm.
| # | Broker | Visibility | Position | Sentiment | ||
|---|---|---|---|---|---|---|
| 1 | 82% | 81% | 84% | 3.8 | 68 | |
| 2 | 81% | 78% | 84% | 2.0 | 74 | |
| 3 | 74% | 76% | 73% | 4.0 | 67 | |
| 4 | 61% | 62% | 59% | 5.2 | 65 | |
| 5 | 50% | 57% | 43% | 3.9 | 72 | |
| 6 | 49% | 57% | 41% | 3.4 | 66 | |
| 7 | 47% | 49% | 46% | 5.3 | 68 | |
| 8 | 47% | 57% | 38% | 5.9 | 65 | |
| 9 | 43% | 46% | 41% | 6.5 | 68 | |
| 10 | 24% | 24% | 24% | 5.8 | 70 | |
| 11 | 24% | 16% | 32% | 5.8 | 69 | |
| 12 | 23% | 24% | 22% | 6.9 | 62 | |
| 13 | 16% | 14% | 19% | 6.3 | 71 | |
| 14 | 14% | 19% | 8% | 5.6 | 68 | |
| 15 | 11% | 8% | 14% | 4.4 | 68 | |
| 16 | 9% | 11% | 8% | 6.6 | 62 | |
| 17 | 8% | 8% | 8% | 6.0 | 59 | |
| 18 | 8% | 14% | 3% | 8.0 | 67 | |
| 19 | 8% | 14% | 3% | 9.2 | 58 | |
| 20 | 7% | 11% | 3% | 5.8 | 66 | |
| 21 | 7% | 11% | 3% | 7.4 | 71 | |
| 22 | 5% | 8% | 3% | 7.8 | 64 | |
| 23 | 5% | 11% | 0% | 7.8 | 73 | |
| 24 | 4% | 0% | 8% | 4.3 | 68 | |
| 25 | 4% | 3% | 5% | 6.0 | 69 | |
| 26 | 4% | 0% | 8% | 6.3 | 73 | |
| 27 | 4% | 3% | 5% | 6.3 | 68 | |
| 28 | 3% | 5% | 0% | 7.0 | 67 | |
| 29 | 3% | 3% | 3% | 8.0 | 60 | |
| 30 | 1% | 0% | 3% | 1.0 | 78 | |
| 31 | 1% | 0% | 3% | 4.0 | 50 | |
| 32 | 1% | 0% | 3% | 5.0 | 65 | |
| 33 | 1% | 3% | 0% | 7.0 | 55 | |
| 34 | 1% | 3% | 0% | 9.0 | 70 | |
| 35 | 1% | 3% | 0% | 10.0 | 0 | |
| 36 | 1% | 0% | 3% | 10.0 | 68 |
Who AI names first when investors ask for the best broker in their city.
Domains cited most often in these answers. Being covered here is how brokers get recommended.
| Source | Citations |
|---|---|
| 30 | |
| 14 | |
| 11 | |
| 8 | |
| 7 | |
| 7 | |
| 7 | |
| 6 | |
| 6 | |
| 6 | |
| 6 | |
| 6 |
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